A Trial That Was Never Real

In recent days, one of the most talked-about topics on social media has been the supposed first trial of Nil Ojeda. The popular Spanish content creator generated huge expectations after announcing that he had been summoned by the authorities. However, from the beginning, there were details that made some suspect that it was more than just a legal process.

It all started when Nil shared a video on his social networks, announcing that he had to attend a trial and encouraging his followers to show up at the Barcelona Bar Association at 5:30 PM. However, this choice of venue and time was suspicious since trials are not usually held in bar associations, especially at that hour. These clues made many users question the situation’s authenticity.

Even so, on the day of the supposed trial, the entrance was packed with followers, as was the room where the event took place. But in the end, what no one expected was that it was all part of a masterful marketing strategy.

The Unexpected Twist: A Marketing Campaign for Milfshakes and Vicio

Hours after the event, Nil Ojeda finally revealed the truth. The trial was never real; instead, it was a publicity stunt to announce the collaboration between Milfshakes, his milkshake brand, and Vicio, the famous burger chain owned by Aleix Puig, former Masterchef winner.

In the reveal video, titled "My First Trial", Nil explained that the idea behind this campaign was inspired by the famous kids' meals from fast-food chains that include a collectible toy. In this case, the collaboration between Milfshakes and Vicio brings an exclusive menu featuring a MILFO collectible figure, a character that will undoubtedly become a must-have for fans of both brands.

During the video, a supposed "lawyer" argues that this concept might be plagiarism from other fast-food brands, something that Nil and Aleix humorously deny. Without a doubt, the campaign was a massive success, sparking debate and positioning the collaboration as a major event.